Ready, Aim, Specialize (second edition)

Offering established and novice freelancers suggestions on specializing,
this handbook guides writers toward more successful careers. As this
analysis demonstrates, when freelancers concentrate on one type of
writing rather than being a general freelancer, they discover a
lucrative niche in the writing market. Using the advice supplied in this
reference, writers will be able to make more money, focus their
careers, and learn a more effective way of freelancing. The book lays
out the basics of ten key markets--including health, parenting, and home
and garden--and provides a series of interactive exercises to help
discover which is the writer's best fit. Published writers and
unpublished hopefuls alike will benefit from this valuable and informed
guidebook.